Bars & Gastropubs
Introduction
Ulysses' is a lively Irish pub located on Stone Street in downtown Manhattan a part of Harry's Restaurant Group. Serving lunch, dinner, and weekend brunch, Ulysses' specializes in traditional Irish fare and offers a casual, inviting atmosphere for gatherings with friends, family, or coworkers.
Open late every night, the pub is renowned for its excellent Guinness pour and live music performances, which take place four days a week, attracting a vibrant, music-loving crowd.
Goals & Services
Our primary objective was to engage with the late-night audience while emphasizing the pub's unique atmosphere, refreshing beverages, and live music offerings. To achieve this, we reinforced and strengthened Ulysses' branding and customer engagement through focused campaigns, local SEO support, and captivating digital storytelling.
Furthermore, we aimed to maintain consistent branding across all platforms for both the individual pub as well as Harry's Restaurant Group.
The Partnership
Our targeted marketing efforts have successfully fostered a deeper connection with Ulysses' patrons and bolstered the pub's reputation as a lively destination for great food, drinks, and entertainment.
By implementing cohesive branding strategies and highlighting the distinctive features of Ulysses', we have effectively enhanced the customer experience and solidified the pub's standing within the competitive downtown Manhattan nightlife scene.
Our partnership showcases the power of strategic hospitality marketing in amplifying brand recognition and driving customer engagement.